Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential
Апстракт
Sustainable tourism should maintain a high level of tourist satisfaction, so identifying components of tourism destination image plays an important role in destination management and marketing. This study aims to explore issues related to the image of a rural tourism destination, with the focus on the cognitive component. It also aims to analyze three dimensions of the cognitive component: functional, mixed, and psychological. Furthermore, this study gives the answer to the question of which dimension of the cognitive component makes the most significant impact on the general image of a rural tourism destination. The sample comprised 562 respondents. Data analysis included exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and structural equation modeling (SEM). The results indicate the existence of three dimensions of the cognitive component, and it can be concluded that the psychological dimension of the cognitive component has the most significant impact on the g...eneral image of a rural tourism destination.
Кључне речи:
sustainable tourism development / sustainable development / rural tourism / image of a rural tourism destination / dimensions of the cognitive component / cognitive componentИзвор:
Sustainability, 2020, 12, 22Издавач:
- MDPI, Basel
DOI: 10.3390/su12229413
ISSN: 2071-1050
WoS: 000594608300001
Scopus: 2-s2.0-85096015817
Институција/група
Istraživačko razvojni institut TAMIŠTY - JOUR AU - Leković, Ksenija AU - Tomić, Slavica AU - Marić, Drazen AU - Ćurčić, Nikola PY - 2020 UR - https://intam.institut-tamis.rs/handle/123456789/194 AB - Sustainable tourism should maintain a high level of tourist satisfaction, so identifying components of tourism destination image plays an important role in destination management and marketing. This study aims to explore issues related to the image of a rural tourism destination, with the focus on the cognitive component. It also aims to analyze three dimensions of the cognitive component: functional, mixed, and psychological. Furthermore, this study gives the answer to the question of which dimension of the cognitive component makes the most significant impact on the general image of a rural tourism destination. The sample comprised 562 respondents. Data analysis included exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and structural equation modeling (SEM). The results indicate the existence of three dimensions of the cognitive component, and it can be concluded that the psychological dimension of the cognitive component has the most significant impact on the general image of a rural tourism destination. PB - MDPI, Basel T2 - Sustainability T1 - Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential IS - 22 VL - 12 DO - 10.3390/su12229413 UR - conv_185 ER -
@article{ author = "Leković, Ksenija and Tomić, Slavica and Marić, Drazen and Ćurčić, Nikola", year = "2020", abstract = "Sustainable tourism should maintain a high level of tourist satisfaction, so identifying components of tourism destination image plays an important role in destination management and marketing. This study aims to explore issues related to the image of a rural tourism destination, with the focus on the cognitive component. It also aims to analyze three dimensions of the cognitive component: functional, mixed, and psychological. Furthermore, this study gives the answer to the question of which dimension of the cognitive component makes the most significant impact on the general image of a rural tourism destination. The sample comprised 562 respondents. Data analysis included exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and structural equation modeling (SEM). The results indicate the existence of three dimensions of the cognitive component, and it can be concluded that the psychological dimension of the cognitive component has the most significant impact on the general image of a rural tourism destination.", publisher = "MDPI, Basel", journal = "Sustainability", title = "Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential", number = "22", volume = "12", doi = "10.3390/su12229413", url = "conv_185" }
Leković, K., Tomić, S., Marić, D.,& Ćurčić, N.. (2020). Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential. in Sustainability MDPI, Basel., 12(22). https://doi.org/10.3390/su12229413 conv_185
Leković K, Tomić S, Marić D, Ćurčić N. Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential. in Sustainability. 2020;12(22). doi:10.3390/su12229413 conv_185 .
Leković, Ksenija, Tomić, Slavica, Marić, Drazen, Ćurčić, Nikola, "Cognitive Component of the Image of a Rural Tourism Destination as a Sustainable Development Potential" in Sustainability, 12, no. 22 (2020), https://doi.org/10.3390/su12229413 ., conv_185 .